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Proven results trusted by your local businesses!
At Visually Speaking, we don’t just run ads, we deliver measurable growth. Our clients across Victoria and North America have seen real success, including:
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3x increase in qualified leads for local contractors
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40% lower cost-per-click compared to previous campaigns
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Consistent ROI month after month with Google & Meta ads
That’s why local businesses trust us to grow their brand and bottom line. Because we focus on ROI, track every click, and fine-tune campaigns to maximize performance.
Our Valued Partners
SERVING INDUSTRY LEADERS
Transform your online presence with our Video Advertising service
Tailored for Google Ads, TikTok Ads, Meta Ads (Facebook/Instagram), and Reels. We specialize in producing, editing, and creating captivating short videos that engage your audience and drive measurable results.
Not Every Channel Fits Every Business
We match the platform to your goals, not the other way around.
Just because a platform is popular doesn’t mean it’s right for your business. Each channel, Google, Meta, TikTok, and LinkedIn, has its audience, strengths, and creative demands. That’s why we don’t push a one-size-fits-all approach. We start by understanding your goals, audience, and budget, then recommend the platforms that are most likely to succeed. And if we’re not sure what will perform best right away, that’s okay, our testing and optimization process allows us to quickly learn what works. With real-time performance data guiding our decisions, we adjust strategy to focus on the channels delivering the strongest results.
Google Ads
Google Ads is one of the most effective tools for capturing high-intent leads because. Ads in Google Search, Display, or YouTube, allows you to reach people who are actively looking for services like yours. With keyword targeting, location filters, and audience segments, we can place your business in front of the right users at the right time maximizing clicks, calls, and conversions.
Meta (Facebook & Instagram)
Meta Ads give you access to two of the most widely used platforms on the internet.
(Instagram & Facebook) With advanced demographic and interest-based targeting, we can build custom audiences that match your ideal customers and serve them eye-catching ads across Facebook and Instagram. From lead forms to re-targeting campaigns, Meta helps move people from awareness to action quickly and cost-effectively.
TikTok Ads
TikTok isn’t just for entertainment—it’s a powerful discovery engine with highly engaged users. With TikTok Ads, we create short-form content that feels native to the platform while targeting users based on behavior, interests, and even trending content. It’s an ideal way to connect with younger demographics and generate awareness and conversions through creative storytelling.
LinkedIn Ads
LinkedIn is unmatched when it comes to targeting professionals, executives, and B2B decision-makers. With filters for job title, industry, company size, and seniority, your ads reach exactly who you want to connect with. Whether you're promoting a lead magnet, booking consultations, or building brand trust, LinkedIn delivers quality over quantity in every campaign.
Learn more about the advertising process
Step Two: Platform Strategy and Planning
With your audit complete, we develop a tailored strategy that determines where you should be advertising, how much to spend, and what creative assets are required for each platform. Right Channels, Right Audience Whether it's Google Search, Meta (Facebook and Instagram), TikTok, LinkedIn, or Amazon—we recommend channels based on your goals, industry, and target audience behavior. No guesswork, no wasted spend. Budget & Resource Planning We break down ad spend across platforms, recommend testing budgets, and outline timelines for launch. You’ll know exactly what to expect and why we’re suggesting each piece of the puzzle. Roadmap to Launch From ad formats and messaging to tracking tools and landing page requirements, we deliver a step-by-step plan to move forward with confidence.
Step One: Audit, Analysis & Opportunity Mapping
Before we make recommendations, we start by understanding where things stand. Our team performs a detailed audit of your existing online presence—including your website, social channels, advertising accounts, tracking systems, and search visibility. Comprehensive Audit We review your current setup to see what’s working, what’s underperforming, and what’s missing entirely. Whether you're already advertising or just starting out, we assess all key components with performance and growth in mind. Strategic Opportunity Mapping Once we have the full picture, we identify gaps and opportunities for improvement. From technical fixes to creative adjustments, we highlight the changes that will have the biggest impact on your results. Foundation for Growth This discovery phase is the starting point for a more profitable marketing strategy. It sets the stage for smarter decisions and stronger performance across all channels.
Step Three: Ad Management & Optimization
With your campaigns launched, we don’t just set and forget. We actively manage and optimize every part of your ad strategy to make sure it’s delivering real results. Human-First Ad Copy We write ads that speak to real people, not just algorithms. By understanding your ideal customers and tailoring copy that connects, we help your ads stand out in even the most competitive markets. Whether it’s a headline that grabs attention or a call-to-action that drives clicks, every word is written with purpose. Creative That Converts Great design is more than just good looks. We use performance data to build and refine ad creative that gets results. Every design choice—from images and layouts to animations and video—is based on what drives engagement and ROI, not personal preference. Ongoing Testing and Optimization We continuously test, analyze, and adjust to improve performance over time. From split-testing headlines and images to refining audience targeting and bid strategies, we’re always working behind the scenes to get more out of your budget.
Step Four: Attribution, Data Analytics & Reporting
We believe you should always know where your leads are coming from and how your ad spend is performing. That’s why we set up robust tracking and transparent reporting from day one. Clear Attribution We make sure your campaigns are properly connected to your analytics tools, CRM, and conversion tracking systems. This allows us to attribute results to specific platforms, ads, and even customer touchpoints—so you know what’s working and why. Performance-Focused Reporting Our reports cut through the noise. We highlight the metrics that matter—cost per lead, return on ad spend, conversion rates, and audience insights—without burying you in vanity metrics. Insights That Drive Growth Beyond the numbers, we provide actionable insights and recommendations to guide your next move. Whether it’s scaling up a high-performing campaign or shifting strategy based on audience behavior, we use data to drive every decision.
